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Promo Products Are Investments. How to Measure the Return?

“You have to spend money to make money.” 

It’s a cliche, but every business owner knows it’s true. You need to offer value to get customers, and creating value costs money. Whether it’s building new retail locations or manufacturing fresh inventory, succeeding in business means you’ll have to invest funds now in the belief that it will pay off down
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Are All Branded USBs Created Equal?

A trade show, a company event, a marketing campaign, or just a cool gift! There are so many reasons why you might seek out a company that creates custom USB drives. Chances are, when you Google “promotional USB”, you’ll have a few options of where to bring your business. The question is, does it matter which company you choose? Are
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Brand Building With Custom USB Drives

Whether you’re running a major corporation, a small-to-medium sized business, or work as a “solopreneur”, you’re always seeking tools to market yourselves more effectively. One solution is to engage in an incentive marketing campaign, engaging your customers by providing a reward to encourage them to purchase your products or services. Give them a pleasant reward that provides a solution and
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Create Your Own Custom Cosmetics Packaging

A quick thought experiment: You’re in the cosmetics aisle at a new store and you’re trying to find your favorite face wash. Do you carefully study the labels on each package until you find your go-to? Or do you scan the shelves, looking for the packaging’s telltale shape and colors? 

Both of these cases illustrate the powerful effect packaging design
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Cosmetic Packaging: It’s What’s on the Outside that Counts

Gone are the days of brands using nondescript boxes to send out their products. As the customer experience evolves, so should your packaging acumen. 

Aside from quick delivery and personalized experiences, customers in the modern world are also keen to receive custom cosmetic packaging boxes. Combining brand recognition with aesthetic appeal, this customized form of packaging effortlessly puts your marketing
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Custom Power Banks: 5 Reasons They’re So Popular

Low battery: a love/hate story.

Mobile communication today is more important than ever before. Thanks to the popularity of phones and tablets, staying connected has never been easier. However, these devices run on a limited power supply, which could prove problematic while users are out and about.

Enter custom power banks.

They not only provide a convenient charge, but
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FAQ: Personal Protection Equipment (PPE)

In our communication with customers, we’ve encountered the following frequently asked questions, supplied with corresponding answers:

Frequently Asked Questions – PPE Buying Guide

Q:  Have you worked with this vendor before?

A:  With the immense demand for PPE products many distributors and suppliers have turned to offering PPE products, seemingly overnight.  With such a fast turnaround in offering a
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Awesome Trade Show Ideas to Maximize Foot Traffic

According to Promotional Products Association International (PPAI) Research’s “Industry Strategy Notes,” while 8 out of 10 liked receiving promotional gifts, 7 out 10 consumers wished they could receive promo items more often.

Part of surviving trade show season is offering a promotional item that leaves a lasting impression. The name of the game is brand exposure. The goal? Sales leads.
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Comparing N95 and KN95 respirator masks

In light of protective mask shortages across the United States, the Food and Drug Administration announced on April 3rd that it would allow the use of the KN95 respirator — a widely available mask that meets standards set by China’s government. Nearly identical to the American N95 version, this article aims to explore the differences between the two models.

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How Business Cards Can Still Be Game-Changers

Did you know that the first business cards appeared in 15th century China? They were dubbed “calling cards” or “visiting cards.”

They served specific, social purposes like facilitating partnerships, expressing congratulations, sending condolences and providing notices of arrival or departure. They later gained popularity with England’s nobility and rich in the 1800s.

Fast forward to present day, and you’ll find
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